10 Yetis PR News
FIFA 16 is receiving a lot of media attention following the first announcement about the new game; female teams will be included to make their game more fairly gendered. The female teams, including Germany, England, Brazil and more, will be able to play in Match Day, an Offline Tournament and Online Friendly Matches.
This has been announced amidst the FIFA scandal which has seen several arrests made on fraudulent grounds and has succeeded in drumming up some positive headlines around the organisation.
A fair few mums are likely to be deserting Asda, following the recent investigation into the levels of bacteria found in poultry. Asda's chickens were found to be the worst contenders according to the Food Safety Agency, who found that 80.4% of samples from Asda tested positive for campylobacter.
With the supermarket competition waging on and discount stores such as Aldi and Lidl gaining more and more popularity all the time, it's no surprise that this could be really bad for the chain.
|Leanne posted on 29/05/2015|
Happy Thursday folks! It's almost the weekend once again so sit back, relax and enjoy my take on Good and Bad PR - Scott x
I have to admit, I love stories like this.
A girl left her boyfriend to look after her pet tortoise as she went away. The result? This one tortoise went crazy!
The images are fantastic and for that reason I am giving it Good PR. The Tortoise drove whilst drinking a Coors Light, snorted some substances and even watched some tortoise porn.
The Metro reports that the Tortoise has gone into rehab.
I really couldn't believe it when I saw this story.
A man proposed to his girlfriend at a friend's wedding - talk about stealing their thunder!
Whilst the newly married bride's face is absolutely comical as she attempts to look happy for the couple, it's a very selfish move and one I know would anger many - including the soon-to-be-married ShazzaYeti.
|scott posted on 28/05/2015|
Hi there everyone, check out today's examples of Good and Bad PR.
Taylor Swift is now youngest ever entrant on Forbes most powerful women list, another high-profile award for the megastar.
Forbes' explanation is that Swift has "not only broken record sales and captivated the world with her fantastically honest lyrics, but she has proven herself as an impressive businesswoman."
Now excuse me while I hum a few of her songs caught in my head.
FIFA have had some severely rotten luck today. Several senior officials have been arrested on corruption charges, as the Swiss police has opened a criminal investigation into the 2018 and 2022 World Cup Awards.
Four individuals have already pleaded guilty to the charges.
Even if this doesn't go much further, criminal investigation isn't something you can easily sweep away. Football fans, and the rest of the world, aren't going to forget this any time soon.
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|scott posted on 27/05/2015|
We've returned after the Bank Holiday weekend to give you more examples of Good and Bad PR, here they are courtesy of Sam H!
Today's Good PR example comes from Hope Foods, who have created Chocolate hummus, a healthy alternative to Nutella, which if it tastes alright, good on them for trying to improve our diets!
Considering there are people who grab a spoon and eat Nutella straight from the jar, they'd most probably welcome a guilt-free alternative, just as long as it doesn't taste bad and too much like chickpeas!
O2 are the recipients of today's Bad PR. With phone signal outages across the country, their best advice to those without reception was to switch their phones on and off again.
Users in Manchester, Birmingham, Bristol, Glasgow, and parts of Northern Ireland and London had trouble making good use of their phones.
Considering how dependant we are to our phones these days, it's surely impossible to spin this into a positive?
|Lauren posted on 26/05/2015|
Good morning everyone! Here are some examples of Good and Bad PR.
Thrill-seekers look out! Today's Good PR comes from Alton Towers, who are on the hunt for a rollercoaster tester.
There are some caveats, like no pay and no food provided, but that might be a good thing after riding the coasters!
This is fantastic PR and a simple stunt from Alton Towers. They're essentially giving someone free days at Alton Towers and will no doubt get plenty of applications, whilst building up enthusiasm for the brand.
Oddschecker AU are the recipient of today's Bad PR, after they tweeted an insulting message about the girlfriend of Manchester United player James Wilson. The tweet reads: "Sure she's a lovely girl but someone needs to remind James Wilson he's a pro footballer.
"Start abusing this privilege."
While Oddschecker AU have since deleted the offensive tweet, the internet never forgets, and it's very easy to find a screenshot out there.
They have apologised for it, but anything that requires an apology is bad for PR.
To subscribe to our super-fricking-awesome 10 Yetis Newsletter just click on this awesome link and follow the onscreen instructions: http://10yt.is/NL
|scott posted on 22/05/2015|