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10 Yetis Examples of Good and Bad Public Relations - Wednesday 14th December 2011

Dec 14th 2011

Hello,

Shaun here sat in my Christmas jumper with today's 10Yetis Good & Bad PR chosen by me...

Good PR

Today's Good PR goes to Elizabeth Taylors jewellery collection, especially the star's La Peregrina (an early 16th century pearl, ruby and diamond necklace by Cartier), that was gift from Richard Burton - that surpassed its predicted $3million estimate and was snapped up for an astonishing $11 million at last night's auction at Christie' in New York.


Also driving bidders into a frenzy was a 33.19-carat diamond ring, also given to Taylor by the man she married twice. It sold for $8,818,500 at an auction of gems, fabulous clothes, accessories and memorabilia amassed by the late actress.

The ring, estimated to sell for $2.5 million to $3.5 million, was included in a collection of Taylor's necklaces, earrings, pendants and rings and other gems. It was purchased by a private buyer from Asia, according to a Christie's spokesman.

Bad PR

Today's Bad PR goes to students turning to prostitution to fund Uni.

The National Union of Students (NUS)claims that greater numbers of students in England are turning to prostitution to fund their education.

The NUS also states that students are turning to gambling and taking part in medical experiments to fund their studies. It says increased living costs and fees, and cuts to the education maintenance allowance, play a part.
But the government says it offers students a "generous package" of financial support.

Some reports say that it's not just university students who are turning to the adult industry to pay for their education. Sources claim that students as young as 17 have turned to escorting during their A-levels.

Hope you all have a great day,

Shaun

P.s. Its only 10 days till Christmas... not that I am excited.

PR Shaun 10Yetis Shaun posted on 14/12/2011.

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