10 Yetis Examples of Good and Bad Public Relations- Thursday 6th September 2012
What's on y'all- Emma here with today's Good and Bad PR examples..
I know what you're thinking- "I love cycling, but man do I hate the 'having to pedal' part." WELL YOU'RE IN LUCK MY FRIENDS.
German designers Tom Hambrock and Juri Spetter have invented the world's first pedal-less bicycle. Dubbed the 'Flintstones bicycle', real name Fliz, users of the bike are held in by a harness, and used their legs to walk or run themselves along to 'gather momentum.' Once speed is up, the rider can then simply hitch his feet up onto the foot rests, and glide along without a care in the world.
The bike has had some crackin' exposure on the likes of the Mail today, so wins the Good PR award. Best of all, you won't look like an idiot on it*.
*DISCLAIMER- WE CANNOT PROMISE THIS
Never shy of a bout of Bad PR, today's award goes to Lloyds Bank, which is been quizzed over its somewhat questionable incentive schemes for employees.
Apparently, a probe by the FSA has uncovered 'serious failings' when looking into the incentive schemes that Lloyds puts to its employees; with 22 banks apparently being found to encourage employees to deliberately mis-sell products to customers. 40% of employees apparently earn extra payments by 'selling' products to customers, something that has not gone down well with the FSA who see the difference in banks' attitudes towards customers as people to 'sell to' not 'serve.'
|Emma Kent posted on 06/09/2012.|