Tooth Fairy Pays Most In London

New research by the UK’s leading discount website has looked into where in the UK children receive the most money from the tooth fairy. The poll found that the tooth fairy is at her most generous when visiting the children of London, paying an average of around £5 per tooth.

A poll, aimed at investigating where in the UK the tooth fairy pays children the most per tooth, has revealed London to be the very place. The study was conducted by the UK’s leading discount website as part of ongoing research into the spending habits of British parents.

www.MyVoucherCodes.co.uk polled a total of 2,091 parents from around the UK, each with children aged between 4 and 12; with respondents asked questions surrounding the Tooth Fairy and their youngsters.

When asked, ‘Does your child (or children) have a Tooth Fairy?’ 61% of the parents polled said ‘yes’. Those who said ‘no’ were asked to stipulate why this was the case. The majority, 32%, said it was a case of not having enough money to be able to let their child have a Tooth Fairy, whilst 11% stated their child didn’t believe any more.

The respondents who said their youngster(s) did have a Tooth Fairy were asked how much, per tooth, they were currently given when they lost one of their milk teeth. The results were then analysed and split into different areas of the UK.

According to the poll, the towns and cities where the Tooth Fairy pays the most, along with the average amounts given out per tooth, are as follows;

• London - £5.10
• Cambridge - £5.00
• Cardiff - £4.75
• Liverpool £4.50
• Manchester £4.35

According to the poll, the towns and cities where the Tooth Fairy pays the least, along with the average amounts given out per tooth, are as follows;

• Hull - £0.05
• Portsmouth - £0.10
• York - £0.10
• Glasgow £0.11
• Nottingham - £0.11

Mark Pearson, chairman of MyVoucherCodes.co.uk, commented on the findings;

“It seems as though even the Tooth Fairy is feeling the pinch when it comes to certain areas and handing over her cash in exchange for teeth. However, perhaps she tends to visit certain towns and cities before others, meaning she has less money left towards the end of her journey!

It was a surprise to see some children get as much as £5 per tooth; that works out to be around £100 by the time they’ve lost all their milk teeth; quite a good amount if they put the money by for a rainy day!

LINK http://www.MyVoucherCodes.co.uk

ENDS

For more information, contact Shannon Haigh of 10 Yetis Public Relations Agency on shannon@10yetis.co.uk or 01452 348211.

Editor’s Notes

Mark Pearson, chairman of MyVoucherCodes is a regular media contributor regarding online shopping and the credit crunch. At 30, his personal worth is more than £30 million. Mark was previously a trainee chef working for Gordon Ramsay at Claridges, London.

Mark appeared as a ‘Secret Millionaire’ in the series on Channel 4, in which he donated £115,000 of his own money to worthy causes.

MyVoucherCodes has had sales exceeding £481m in the last year

Consumer savings on online shopping via MyVoucherCodes.co.uk up from £28m in 2008 to £52m in 2009.

MyVoucherCodes is the UK’s most popular discount site.