10 Yetis Examples of Good and Bad PR - Monday 28th October 2019

I hope y’all are having a lovely Monday and you’re ready for this week’s good and bad PR. Let’s get cracking…

Good PR

Vegans rejoice! Subway are officially adding the meatless meatball marina sub to their UK menu, with the exciting item launching in Manchester and Birmingham from October 30^th initially before (hopefully) being rolled out to stores nationwide early next year.

The meatless meatball sub had initially launched in the US earlier this year and we didn’t have to wait long for it to make its way across the pond for once. As a recent veggie-convert, I cannot wait to try it out!

Sustainability is the word of the year and the company that owns Zara is taking it seriously. Inditex has made an amazing promise to ensure all of its collections are made from 100% sustainable fabrics by 2025.

This means that all clothing and goods available from Zara, Zara Home, Massimo Dutti and Pull&Bear, as of the year 2025, will be made of strictly sustainable materials, resulting in guilt-free shopping.

Alongside this monumental pledge, Inditex have said they plan to ensure that 80% of the energy used in their headquarters, factories and stores will come from renewable sources and they have also announced they will be avoiding contributing any landfill waste by 2025.

An absolutely amazing pledge for such an important cause; hopefully other retailers soon follow suit.

Bad PR

Nando’s have had to apologise for a racist painting that was displayed in one of their restaurants in Birmingham after a customer complained.

The artwork, which was found on one of the restaurants walls located in the Perry Barr area of the city, depicted four black people in a toaster.

The customer who complained stated that the picture was ‘completely insensitive to one of the worst periods of human history.’

Colin Hill, CEO of Nando’s UK and Ireland admitted the painting should have been taken down before the restaurant opened. He stated:

“Its depiction and potential interpretation had already been identified during our review of the restaurant before being open to customers and should have been removed. It was an oversight on our behalf that this hadn’t happened before we welcomed our first guests.”