18th Apr 2018, by Calum McCloskey

10 Yetis Coverage Round-Up for Big Dude Clothing - Wednesday 18th April 2018

Today's coverage round-up comes from our client Big Dude Clothing and Curvewow - sister companies that sell plus-size clothing online, for males and females. The team are focused on promoting body-positivity and encouraging everyone to be happy with who they are, and this is reflected in the content.

This week we managed to secure two features that focus on this idea, in the Daily Mail Online, and Female First. For Big Dude Clothing, we secured a piece in the Mail Online with fashion advice tips for plus-size males; what patterns and colours to wear, and the best styles to suit their build. For Curvewow we secured a feature with Female First, outlining 7 ways to deal with fat-shamers.

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