Anyone who's anyone in the world of PR knows how great it is to gain an exclusive with Press Association. They're the dogs doodas - once they've got a story of yours that they like, you can sit back and wait for the coverage to come snowballing in.
Our money-saving client, My Voucher Codes, recently worked with PA on an exclusive feature on how to feed your family on a budget. This was initially picked up by the Irish Examiner and the Mirror (below), and has gone on to be picked up by The Scotsman, the Western Mail and more.
From tips around batch cooking and supplementing ingredients, to stocking up the freezer, there are defintitely some tips for all.