29th Nov 2013, by Andrew Barr

10 Yetis Coverage Round Up for the Eastgate Shopping Centre- 29/11/13

Christmas is here!

Well, it is for our client the Eastgate Shopping Centre, anyway; who kicked the festive season off with a bang last Saturday and got a bag of nice coverage to boot. Saturday saw the Centre's official Christmas opening, with Father Christmas and his elves travelling down from the North Pole to see the children of Gloucester- homed in the Centre's very own Grotto.

To make sure the day was a spectacle to behold, we arranged a range of entertainment to get shoppers in the festive spirit, including real reindeer, giant elves and two local choirs providing a Christmassy musical backdrop. The result was some front-page coverage in the local paper, the Gloucester Citizen- as well as pictures all over pages 2 and 3, and some nice online pieces too.

I've popped some examples below!

public relations
The front page of The Citizen and The Eastgate

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And the inside cover- page 2

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A nice piece online for The Eastgate!

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