26th Sep 2013, by Andrew Barr

10 Yetis Coverage Round-Up for Xtras.co.uk - 26/09/13

We've recently started working with hair and beauty retailer Xtras and they've had a great couple of days coverage-wise. Our campaign for the retailer surrounds product PR and brand awareness.

The site recently conducted a poll to find out which female celebrities British women thought had the best and worst hair styles. In case you're wondering, these were the results...

Top 10 celebs with worst hair:

1. Miley Cyrus – 66%
2. Helen Flanagan – 51%
3. Kelly Osborne – 49%
4. Katie Price – 48%
5. Courtney Stodden – 36%
6. Lady Gaga – 33%
7. Britney Spears – 27%
8. Nikki Minaj – 25%
9. Kristen Stewart – 19%
10. Ann Hathaway – 14%

Top 10 celebs with best hair:

1. Nicole Scherzinger – 72%
2. Kim Sears – 69%
3. Kate Middleton – 65%
4. Kelly Brook – 58%
5. Frankie Sanford – 54%
6. Beyoncé Knowles – 51%
7. Elle Macpherson – 46%
8. Kim Kardashian – 42%
9. Cara Delevingne – 38%
10. Victoria Beckham – 29%

This story has done really well so far, appearing on the likes of the Daily Mirror website, Grazia, Reveal, Yahoo! and Digital Spy. Check it out...

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