I thought it would be funny to put one of our really successful releases in there from this week. I chose the Joseph Clough release that got coverage on radio and in most major national newspapers.
I suspected that the tool would plod along using any old algorithm and churn out a low result so it could sell you some guide to writing a better release but no... it was actually very good.
It scored the release as 95 out of 100 and only picked up a few old-school PR things that we had not included. All in all, very impressed.
Here is the screen grab from our 95/100 release!
Our Press Release Score