02nd Apr 2008, by Andrew Barr

10 Yetis Good and Bad Public Relations April 2 2008

Andy here for today's PR blast.

Good PR
Rooks, you know... the Birds. Apparently Rooks have proven to be "team players" and often join up together in pairs to solve complex problems such as, how to crap on the most people's heads in one flyby and what the chances are of excaping from The Tower. Who would have thought it.

Bad PR
Pepsi has done their image no good at all by getting their Advertising Standards complaint about Innocent Drinks thrown out. They now look like corporate bullies and something Innocent should seize on in the PR and Marketing activities.

Tut tut... here are some of Pepsi's brands... just so you know what to ignore on the shelf. :-)

Pepsi Public Relations
Pepsi Picking on Innocent

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