18th Feb 2008, by Andrew Barr

10 Yetis Good & Bad PR Examples Monday 18th Feb

Andy's choice on a frosty Monday...

Good PR
Looks like Blu-Ray has won the HD DVD format war. "Experts" reckon Toshiba will announce they are pulling out of the HD DVD market at some point today. As dedicated 100% Toshiba fans, the Dewick's of Gloucestershire will be crying into their cider and weetabix this morning.

Blue Ray the Smurf
Blue Ray, the Smurf, was happy to have won

Bad PR
Northern Rock, nationalisation, nothing else needs to be said!

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