Good and Bad PR
Has to be us! We turned a press release into national coverage in less than an hour and our Free Facebook Q&A was a success. Well, we had some people turn up so that was a success in our eyes!
Civil Aviation Authority (CAA) scaring people into stopping doing DIY holidaying, i.e. when you buy flights, hotels and parking etc seperately rather than in a package. They say thousands of people could have their holidays ruined because the smaller DIY companies couold go bust.
It may have well been sponsored by the big holiday booking agencies and companies. Interesting story, badly pimped out angle wise.
Bad PR of the day