21st Aug 2009, by Andrew Barr

10 Yetis with broadcast coverage for student client NotGoingToUni

We recently won the brief for student advice site NotGoingToUni.co.uk, which specialises in helping young people make informed decisions about their future, with or without university.

The site was founded by now-20 year old Tom Mursell just after he'd finished his A-Levels 2 years ago and has since gone on to become one of the leading portals for advice for British students, covering all aspects of career and education, including free distance degrees through the Open University, apprenticeships, gap years and more.

Seeing as the A-Level results were yesterday, we targeted mainstream broadcast press, to ensure that we reached as many students as possible with the message NotGoingToUni were keen to enforce: that no matter what happened, good or bad, 'don't panic'.

Here's a selection of the coverage we received, with footage from BBC Breakfast and more to come. Just a quick note to blog readers that Tom Mursell was outstanding and is definitely one to watch for the future media-wise!

BBC Radio 1Xtra:

Listen here

BBC Radio Wales:

Listen here

BBC Five Live:

Listen here to the first part

Listen here to the second part

BBC Radio 4:

Listen here to the first part

Listen here to the second part

BBC Radio Sheffield:

Listen here

BBC Radio Derby:

Listen here

BBC Radio Lincolnshire:

Coming very soon...

Print coverage in the next blog

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