Create engaging video
If you have information that needs to be conveyed to your employees but feel the subject matter is rather stale, then video is a great way to bring the material to a more engaging level. According to recent stats people are 96% more likely to click through on an email that features a video than a plain text one, a definite suggestion that your employees will see the message. Also consumers are apparently 75% more likely to buy a product if they can see a video demonstration beforehand. It’s also true that 58% of consumers consider companies that produce video content to be a more trustworthy body. (econsultancy)