Our campaigns are never the robotic “four tweets and two Facebook updates per day” in their design or execution. We want your campaigns to be a natural extension of how your company would normally operate.
The day-to-day social media campaign management timescales that we suggest are all worked out in three month blocks. We have found that this is the best way to plan ahead in workable chunks, and reflects the need to adapt and be flexible to the modern-day, ever-changing, habits of consumers. Our team works in-line with your overall social media strategy (we can help deliver this if needed) to pull together a timeline of what is going to be happening on each day.
This means that we can prepare all of the various supporting materials, such as videos, images, social widgets and alike, well in advance and get them ready for deployment. It also means that we can make sure, beforehand, that the campaign plans are dovetailed with your wider marketing activities and search engine optimisation campaigns, a vital requirement in new digital age.
Finally, we report back in any format that you require. From the setting up of goals tracking in Google Analytics, to plugging in tracking widgets as part of the sales and ecommerce process, right through to simply measuring the engagement of each piece of activity that going on via social platforms, we can advise and do it all.