10 Yetis PR News
Happy Wednesday! It's well and truly the Xmas party season :)
WestJet wanted to make Christmas for two groups of people due to fly into Calgary Airport extra special, so installed a virtual Santa at both Toronto and Hamilton International Airports. What virtual Santa did was check the boarding passes of everyone on the two specific flights and then asked them what they wanted for Christmas - this wasn't reserved for just the children, they asked everyone regardless of age.
As soon as both groups boarded their flights, the staff at Calgary Airport jumped into their cars and went shopping to buy all of the gifts that everyone had told Santa they wanted.
Upon arrival, everyone was surprised to find that instead of their luggage going around the baggage carousel, there were presents with their names on - the presents they'd asked virtual Santa for, to be more specific.
WOW! If you're a big softy,this will melt your heart and plaster an enormous smile on your face! Well done WestJet - you made lots of people very happy at Christmas!
You can watch the video here: WestJet Christmas Miracle: real-time giving Bad PR South Africa's deaf federation has confirmed the interpreter used was a 'fake', with three sign language experts agreeing that the man wasn't signing in South African or American sign languages. So what was he signing? And if he's a fake, how did he get so close to President Obama and other political dignitaries?! The South African authorities are currently trying to track down this man - but no one yet knows who he is, where he came from, or even how he got the role. But, believe it or not, back in December the same guy 'interpreted' at the ANC elective conference in Mangaung. It's a good thing he wasn't there with the intention of hurting anybody!
Some members of the deaf community have taken to Twitter to express their outrage at the sign language translator present at the Nelson Mandela memorial because... wait for it... he's not actually signing anything (well, nothing real - he appears to be making it up as he goes along).
South Africa's deaf federation has confirmed the interpreter used was a 'fake', with three sign language experts agreeing that the man wasn't signing in South African or American sign languages.
So what was he signing? And if he's a fake, how did he get so close to President Obama and other political dignitaries?!
The South African authorities are currently trying to track down this man - but no one yet knows who he is, where he came from, or even how he got the role. But, believe it or not, back in December the same guy 'interpreted' at the ANC elective conference in Mangaung.
It's a good thing he wasn't there with the intention of hurting anybody!
|Samantha posted on 11/12/2013|
We have an official statement on behalf of the Eastgate Shopping Centre in Gloucester, regarding the reported comments made by Santa to Lily & Theresa Stewart:
"We are aware of the incident involving remarks made by Santa in the Grotto at the weekend. As far as we are aware, Santa made remarks in jest that were unfortunately in poor judgement. Unreserved apologies have been offered to the family in question."
For more information please contact Emma Kent on 01452 348211 or email@example.com.
|Emma Kent posted on 11/12/2013|
Happy Tuesday everyone- officially only two weeks left now
until Christmas! Excited much? To try and kerb your excitement for a little
while longer, here are my examples of the best examples of Good and Bad PR from
The Exchange Walk branch of CEX in Nottingham are the very
deserving winners of today's Good PR, after they cleverly decided to give-away
a brand new Xbox One games console to a local teenager who made news headlines
this week after it emerged that he had been stung by an internet scam.
The generous managers at CEX felt compelled to help out
Peter Clatworthy, who thought he had paid £450 for one of the in-demand
consoles, and then got a rather nasty surprise when all he received was a piece
of paper with an printed image of the Xbox.
The student had been saving up all year in order to make the
purchase for his four year old son as a Christmas present.
Talking to The Nottingham Post, Mr Clatworthy said: "This
shows there are some nice, kind people out there and it's really overwhelming.
I can't thank them enough I think McKenzie is going to be over the moon. this
is the thing he said to me that he really wanted. I can't wait to see his face,
it'll be a picture."
Not a great Tuesday for Comic Relief, after it has emerged
in a BBC Panorama programme today that the charity has been investing millions
of pounds worth of donations in funds with shares in tobacco, alcohol and fire
Journalists discovered that between the years of 2007 and
2009, investments made by the charity, appear to contradict several of its core
aims. Despite a
mission statement claiming that it is committed to helping "people
affected by conflict", in 2009 it emerges that Comic Relief had £630,000
invested in shares in weapons firm BAE Systems.
The damage caused to
the status of Comic Relief regarding this information could be potentially
catastrophic. Ethical fund manager Helen Wildsmith looks after the cash of thousands
of charities, and told the BBC that she was surprised that a charity as high
profile as Comic Relief would risk its reputation and future donations.
"If people who've been giving them
money, after watching the television, next year think twice and don't give that
money, because they're concerned about their investment policy, then that could
be argued to be a breach of fiduciary duty."
You can make up your own mind by
watching the BBC Panorama programme tonight, BBC 1 at 10:35pm.
|Lauren posted on 10/12/2013|
Hello All- Emma here with today's good and bad PR...
Have you ever sat at the table on Christmas Day and thought, "if only this delicious roast turkey dinner had come from a tin, so I could play my video games for longer!" Then you are in luck my friends.
Game has unveiled the 'Christmas Tinner', the full Christmas dinner in a handy tin, to allow for less time wasted on cooking and eating; and more time gaming. The tinner includes 9 "delicious" layers of Christmas dinner, including scrambled egg and bacon, two mince pies, turkey and potatoes, gravy, bread sauce, cranberry sauce, brussels sprouts with stuffing, roast carrots and parsnips and Christmas pudding. The tinner was launched after the brand conducted a study that found that just under half of gamers intend to spend the majority of Christmas on their consoles (a rather sad fact) and so developed the meal with gaming dedication in mind.
The Christmas Tinner has got some excellent coverage so hats off to Game- but I don't think I'll be trying the Tinner anytime soon.
Mmmmm Christmas in a Tin
Whenever something of huge cultural or social importance happens, you can bet your bottom dollar that some plonker on social media will attempt to biggyback said event to their own gain. Step forward, Gaz from Geordie Shore.
As everyone knows, Nelson Mandela passed away yesterday, with the world now in mourning and many turning to social media to pay their respects. Gaz from Geordie Shore, however, has used the event to promote what appears to be a nightclub event he's holding, announcing last night on Twitter: 'In light of the sad news tonight gonna give away 4 pairs of tickets to the #UpYourGame launch party tomorrow nite x'
Unsurprisingly, he's faced some pretty hefty backlash for his insensitive tweet. When will people learn- don't piggbyback on disasters or upsetting events to sell your brand!
|Emma Kent posted on 06/12/2013|
Hey you! Here's today's good and bad PR :)
A 5 year old girl, known only as Faith, has written to John Lewis in Cambridge apologising for knocking a Christmas bauble over and breaking it when she was in store. Racked with guilt, she wanted to pay for the broken bauble, taping two £1 coins to the letter.
The letter was sent to the 'Christmas Department' of the John Lewis store with no return address of indication as to who the little girl was. John Lewis want to track down this little girl to thank her for being honest and paying for the broken bauble, as well as offer her something from the store that she would like.
It's so sweet that the staff of John Lewis want to track down Faith. Do you know who she is?
Just days after the Government announces it is set to cute green levies, E.ON has announced that it is set to be the last of the 'big six' to increase their costs by almost 4%, which would incur an additional cost of £45 for more than 4 million households.
Just recently it was announced that E.ON were planning to increase their energy costs by 6.6%, almost double the cost of inflation, but ministers intervened on Monday and they're capping the increase to almost 4%.
|Samantha posted on 05/12/2013|